Doctoral thesis of Philosophy: Culture and efficacy of performance management: A qualitative study in Thailand

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The aim of the research is to explore the effects of Thai culture on the efficacy of Western modelled performance management (PM) in a cross-cultural setting. Thailand is becoming increasingly important to Australian businesses, particularly in view of the ASEAN Economic Community Plan, which is now in its final stages implementation (ASEAN 2015). The primary data for this study was sourced from 43 semistructured and in-depth interviews with 30 participants. The participants occupied managerial positions ranging from CEO executives to middle management, with organisations operating in Thailand. The interviews were conducted with both expatriate and local Thai employees.

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