Tổng quan về thị trường giầy dép của EU

QUOCTE<br /> <br /> <br /> <br /> <br /> TONG QUAN VE THI T B i G GIAY DEP COA ED<br /> • T h . s PHAM SONG SCJN t r c n g tinh t r a n g suy thdai, n h u gdt, cdc Icai gidy tien dung k h a c<br /> cdu tieu thu gidy dep tai EU van chd nhUng phu nU di lam ciing<br /> dUng d mUc cae. DU kie'n thi cd nhieu ti6m n a n g p h d t trien.<br /> Thj trddng EU ia thj trddng<br /> trUdng tieu thu giay dep d EU se VeNK<br /> Idn nha't doi vdi XK giay dep t a n g trUdng trd lai ke tU n a m EU la thi trUdng NK giay d e p<br /> cda Viet Nam. long quan 2 0 1 0 n h d tinh ha'p d a n vd sU da Idn n h a t the' gidi, t r o n g giai<br /> Chung ve thj trddng giay dep d a n g cua n h i e u leai giay d e p d o a n 2 0 0 3 - 2 0 0 7 , NK giay d e p<br /> cua EU de giup cho cac DN c h a t lupng cac, sU p h a t trien vd vdo EU tang binh quan<br /> Viet Nam cd nhffng thong tin m a t sd' lupng cua tdng ldp trung 4 , 3 % / n a m ve tri gid va 9,9% ve<br /> day du hdn ve thi trddng nay lUu ct cac nUde Ddng Au va lupng do lUdng NK giay d e p gia<br /> nhdm day manh XK giay dep nhUng t h a y dd'i n a n g ddng trdng re t a n g len, d a t k h d d n g 3,2 ty<br /> vao thi trddng EU. llnh vUc thdi trang. iiien nay xu ddi, tUPng dUdng 2 6 , 6 ty EUR<br /> h u d n g sU d u n g n h i e u leai giay trdng n a m 2 0 0 7 . C a c nUdc NK<br /> d e p t h d n g thudng lam bdng c h a t gidy d e p Idn nha't EU la DUe,<br /> Ve tieu thu lieu tu n h i e n , giay d e p t h a n P h a p , Italia va Anh, chie'm<br /> t h i e n vdi mdi trUdng d a n g tad k h d d n g 6 0 % gia tri NK cua EU.<br /> EU la thi trUdng tieu thu gidy<br /> dep Idn n h a t the gidi, chie'm 1/3 nhUng cd hdi td't chd cdc n h a Tuy n h i e n , g d n d a y cdc nUdc<br /> gia tri thi trUdng tdan cdu. Thed sdn xuat va XK giay dep eua Viet Ddng Au d a n g ndi len la nhUng<br /> bao cao ciia Td' chUe Xiic tie'n NK Nam. Cdc n h a s a n xuat cd the nUdc cd lupng NK giay d e p t a n g<br /> tu cac nUde dang p h d t trien cua n d m dupe cd hdi p h a t trien ne'u m a n h . Tuy la m p t trung t a m Idn<br /> Ha Lan (CBl), n a m 2007, EU tieu a p dung cac b i e n p h a p ky t h u a t ve s a n xua't dd d a the' gidi,<br /> thu 2,1 ty ddi giay d e p , tri gia b a c ve va t h a n t h i e n vdi mdi nhUng EU vdn cd n h u cdu NK tdi<br /> 50,3 ty EUR vdi mUc tieu thu trUdng h d a c sU dung cac vat lieu 2 5 % trdng t d n g kim n g a c h NK<br /> giay dep binh quan ddu ngUdi la cd t h e tai che' treng qua trinh dc da t h e gidi (khoang gdn 5 ty<br /> 4,2 d d i / n g U d i / n a m (tUdng dUPng s a n xua't giay d e p . EUR h a n g n a m ) . Do n a n g lUc<br /> 101 EUR). Cac thi trUdng tieu s d n x u a t ndi dia eua cdc nUdc<br /> Vdi sU thay ddi n h a n h chdng<br /> thu giay dep Idn n h a t cua EU la EU sut gidm k h d d n g 20%, nhidu<br /> vd cd cau d a n sd' EU va lUp'ng<br /> DUc (17,3%), Phap (16,6%), Anh n h a m a y phdi ddng eUa n e n nhu<br /> ngudi n h a p cU, ngUdi tieu dung<br /> (16,3%), Itaha (13,4%) va Tay cdu NK giay d e p eua EU trong<br /> 8 thi trUdng EU nay ed ve de<br /> Ban Nha (8,5%). Cac m a t h a n g n a m 2 0 0 9 vdn t a n g k h o a n g<br /> tinh h d n . DN XK cd the gidi<br /> cd d o a n h thu tieu thu t a n g t a i 5,3% so vdi n a m 2 0 0 8 .<br /> thieu vdi thi trUdng EU cac Icai<br /> EU trong nhUng n a m gdn day la giay d e p tien nghi h e a c giay d e p iiien Trung Qud'c van la nUde<br /> giay cao gdt, giay eao cd, gidy vdi n h i e u m u c dich siJ dung, d a n ddu lUpng XK giay d e p vac<br /> the t h a o va giay d e p di trong nhUng p h a i d a m b a c cae ye'u td' thj trUdng EU, chii ye'u p h u c vu<br /> n h a . d cac nUdc Ddng Au, dd sU thdi t r a n g t h e e m u a . Ngoai ra, p h a n d o a n thi trUdng trung b i n h<br /> gia t a n g tdng ldp trung lUu va sU cdn nhidu cd hdi tren thi trUdng va tha'p. Ddi vdi p h a n d o a n cao<br /> p h a t t r i e n cua cac trung t a m chd cac m a t h a n g giay d e p nhU cap, ngUdi tieu dung EU Ua thich<br /> m u a s d m eung k e e thed sU gia<br /> giay dep di ngdai trdi, giay d e p cac m a t h a n g giay d e p s a n xuat<br /> t a n g tieu thu cac m a t h a n g giay<br /> chuyen dung, giay dep di trcng t a i EU "Made in Italy" h o a c<br /> d e p s a n g trpng.<br /> n h a va cdc m a t h a n g giay thdi "Made in F r a n c e " vi c h a t lUdng<br /> Nam 2 0 0 9 , m a c du k i n h te trang chd n a m gidi va tre em. cac. Tuy n h i e n , thi trUdng<br /> cua cac nUdc t h a n h vien EU d Cac m a t h a n g nhU xang d a n cd gidy dep EU van cdn (^<br /> THUUHGMJI So 17/2010 I 2 7<br />  QUOCTE<br /> <br /> <br /> nhieu ed hdi cho cdc n h a nUdc t r e n t h e gidi, da p h d n la khi n h i e u n h a s a n x u a t tai cac<br /> XK tu cac nUdc d a n g p h d t t r i e n . tai Trung Qud'c, Viet Nam va An nUdc EU khi t h u e ngcai phai<br /> Dp. TrUdc khi EU dp d u n g luat cung c a p bi quye't vd ky thuat de<br /> Ve s d n xudt<br /> thuif chd'ng b d n p h a gia n a m t a c r a nhUng m a u giay dep kieu<br /> EU la khu vUc cung c a p giay<br /> 2 0 0 6 , c a c nUdc chdu A cd t h e e a c h va d e p m d t cho p h a n doan<br /> d e p c h a t lUpng cac q u a n t r p n g<br /> h u d n g Idi t u Uu dai t h u e q u a n thi trUdng h a n g trung. Cdc nUdc<br /> cua the gidi. Trong n a m 2 0 0 7 ,<br /> (GSP) vd Uu dai thUdng m a i t h e o t h u d c Bde Phi nhU Tunisia,<br /> s d n x u a t giay d e p c u a EU d a t<br /> quy dinh cua WTO. Ke't qua h o a t Mard'c, Algeria va Thd Nhi Ky<br /> 6 3 9 trieu ddi, tri gia 15,5 ty<br /> ddng sdn xua't tai Trung Qud'c vd e u n g la nhUng thi trUdng quan<br /> Euro, giam m a n h so vdi mUc<br /> An Dp da d a t tdc dd t a n g trUdng t r p n g cd the dUde cac n h a san<br /> 849 trieu ddi, tri gia 17,1 ty<br /> h d n g n a m la 1 0 % / n a m . Viec gia xua't giay d e p EU quan tam khi<br /> Eurd cua n a m 2 0 0 3 . Cc k h o d n g<br /> tang hdat ddng thue ngeai da dUa r a quye't d i n h thue ngoai,<br /> 13.502 Cty trong n g a n h s a n<br /> khie'n n g a n h cdng n g h i e p d a nha't la ddi vdi cac p h a n doan<br /> xua't giay d e p c u a EU vdi thi trUdng h a n g trung va hang<br /> giay EU m a n g tinh t o a n cdu cao<br /> 2 0 2 . 7 0 0 n h a n vien, cdn lai la tie't k i e m .<br /> va t a o mdi trUdng c a n h t r a n h<br /> cdc Cty gia d i n h n h e vdi sd'<br /> giUa cac n h a s a n x u a t d EU vd d Thdi ky kinh te suy thoai vijfa<br /> n h a n cdng dUdi 2 0 ngUdi.<br /> c h a u A. qua cung m a n g d e n rat nhieu cd<br /> Khoang 7 0 % s a n lUging cua hdi cho cae n h a s a n xuat va XK<br /> Thue ngodi tgi cdc nddc Idn<br /> n g a n h cdng n g h i e p giay d e p EU t u cac nUdc dang p h a t trien. Khi<br /> can: TrUdc day, tdn s u a t ra ddi<br /> la giay da. N g a n h giay EU t a p m a n g a n h edng nghiep giay dep<br /> cdc bd sUu t a p (vdng ddi s a n<br /> trung vao thie't ke', t h d i t r a n g , d EU d a n g tim mpi each de giam<br /> p h a m ) gidy d e p t a i EU thUdng<br /> c h a t lupng, sU t h u a n t i e n , d a p chi phi vd cai tie'n, viec hdp tac<br /> chi n h i e u nha't la 2 I d n / n a m .<br /> Ung cac tieu c h u a n m d i trUdng vdi cac Cty vUa mudn duy tri sU<br /> NhUng gid, xu hUdng d a h d a n<br /> nghiem n g a t de c a n h t r a n h vdi t o a n thay ddi, mdu m a mdi xuat k i e m sodt nhUng van mudn dUa<br /> Trung Qudc, Viet Nam va An Dp. h i e n lien tuc t r e n thi trUdng va cdng n g h e s a n xuat ra cdc nUde<br /> Italia chie'm gdn m d t nUa t d n g xu h u d n g "md't" chi tdn tai trdng cd chi phi t h a p se giup cho cac<br /> s a n lU(?ng giay d e p cua EU, ndi thdi gian r a t n g d n . Xu hUdng n h d s d n xuat tU cdc nUdc dang<br /> tie'ng vdi cac loai giay d e p thdi thdi t r a n g bi a n h hUdng k h d p h a t trien cd nhieu cd hpi hdn.<br /> t r a n g va c h d t lUpng cao. C a c nhieu bdi cdc phUdng tien truydn Tuy n h i e n de t a n dung dU(?c cac<br /> nUdc s a n xua't giay d e p Idn k h d c t h d n g va nhUng n h a n vat ndi cd h d i n a y , cdc DN n a y ludn<br /> trong EU la Tay Ban Nha, DUc, tie'ng. Cac n h a s a n xuat EU ciing p h a i t h a y ddi, cai tie'n nhdm<br /> Bd Dao Nha, Phdp, Rumania, va p h a i lien tue cdi tie'n de cd dU