Purchasing of quality products

According to Hayashi et al. (2014), delivery service significantly affects the success of online shopping. Today, the quality of life is enhanced and personalized, consumer demand for saving time and upgrading shopping facilities through online purchases of ever-expanding food products, so the satisfaction of customers buying food with last-mile delivery service on e-commerce platforms in Vietnam becomes an important issue that businesses should focus on.

6p zizaybay1101 09-05-2024 10 3   Download

The objectives of the study includes: to ascertain factors considered in the selection of food products, to find out the quality perception towards food products among home makers and to assess the satisfaction of product quality and purchase quality.

7p guineverehuynh 17-06-2020 8 4   Download