The marketization of English

In the rapidly evolving landscape of commerce and industry, the integration of Big Data analytics stands as a pivotal innovation driving transformation across market prediction and supply chain optimization. This paper delves into the methodologies and technologies underpinning behind the harnessing of Big Data to enhance predictive accuracy in market trends prediction and streamline supply chain processes.

13p vijiraiya 19-05-2025 2 1   Download

This article analyzes and evaluates the current situation of Halal activities, the causes and impacts of Halal activities in the past to soon have specific proposals not only for appropriate state management of Halal activities, but also for specific policies for the Halal technology industry to form and develop in accordance with the current development and integration of our country.

6p vinarutobi 06-05-2025 1 1   Download

Cultural tourism should pay equal attention to culture and tourism, explore cultural connotation, match cultural resources and tourism industry, and make good use of short video marketing in new media, develop characteristic IP, and coordinate the IP of cities. By the dynamic nature of the sports event, infect various cultural contents related to the event, and let the local and foreign tourists feel the sports scene constructed by the sports event.

4p vinarutobi 06-05-2025 1 1   Download

Pakchoi (Brassica rapa subsp. chinensis) is a familiar vegetable and is widely grown in Vietnam and many other Southeast Asian countries. Like other Brassica plants, pakchoi has long been known for its ability to accumulate a variety of metals.

7p visarada 28-04-2025 1 1   Download

In this article, we will discuss the use of a database, called Churn Modeling, which collects statistical data from banks. We will also explore the application of the BernoulliNB algorithm, combined with the incremental machine learning method, to process streaming data and analyze and predict customer churn rates in banks.

10p visarada 28-04-2025 1 1   Download

As the internet celebrity economy thrives, companies prioritize celebrity endorsements. Celebrities often boast about luxurious lifestyles on social media, showcasing exclusive vacations and luxury products, yet scientific knowledge on how such bragging influences purchase intentions remains limited. This study examines the effects of celebrity bragging and humblebragging on purchase intention regarding luxury foreign products.

16p vimaito 11-04-2025 1 1   Download

Initial Public Offering (IPO) is considered a strategic decision of utmost importance for every business, especially companies that wish to list on the stock exchange. international. Using the Wilcoxon non-parametric test method, the study shows that IPO activities have a positive impact on the profits of businesses listed on the NASDAQ Global Select Market stock exchange in general and of VinFast in particular.

16p viling 11-10-2024 4 1   Download

Natural products have been gaining popularity in recent years as a safe skin-safe alternative solution to synthetic products on the market. In particular, natural ingredients have been found to have skinwhitening properties by inhibiting melanin production and reducing hyperpigmentation. This review provides the analysis of some mechanisms and effectiveness of natural products in achieving even skin tone and reducing the appearance of dark spots.

8p vifilm 11-10-2024 3 1   Download

The organic cosmetics market in Vietnam has been developing for a long me. However, to have a more objective view of the organic cosmetics market, a comprehensive understanding of the market for organic cosmetics is necessary to provide development directions that are genuinely correct, unfortunately there isn't much research to support it.

8p vifilm 11-10-2024 4 1   Download

This article comprehensively examines the factors influencing career decisions of students in private high schools in Ho Chi Minh City. Using both qualitative and quantitative research methods, the study reveals that students' career choices are shaped by personal factors, such as passion, self-assessment abilities, independence, and are strongly influenced by family, school, and social environment.

14p vimitsuki 30-03-2025 2 0   Download

This study builds upon the research outcomes of earlier researchers by combining suitable factors relevant to the Vietnamese market and eliminating inappropriate factors, to investigate the impact of the communication model on choosing and the consumer’s decision on sustainable fashion products in Vietnam.

11p viyuhi 26-03-2025 3 1   Download

This study aims to assess the applicability of Miller and Modigliani’s Dividend Irrelevance Theory in Vietnam and Singapore from 2018 to 2022. By comparing and contrasting results from the two markets, the research seeks to offer insights into potential similarities and differences, enriching academic understanding while providing valuable, updated information for executives and investors for informed dividend and investment decision-making.

11p viyuhi 26-03-2025 2 1   Download

The study attempts to explore economic, financial, and institutional developmental factors that contribute to the growth of the size of corporate bond markets by using the data set from ten Asian economies (China; Hong Kong, Indonesia; Japan; Korea; Malaysia; the Philippines; Singapore; Thailand; and Vietnam). The empirical findings by generalized least squares model show that the level of economic development as shown by GDP per capita is one of the most important factors in the development of corporate bond markets.

9p tuongmotranh 18-03-2025 21 1   Download

The article "Promoting the export of Vietnamese rice to Indonesia" analyzes the status-quo of Vietnamese rice exports to Indonesia, identifies the opportunities and challenges enterprises encounter, and proposes some solutions to enhance rice exports from Vietnam to Indonesia in the future.

6p tuongmotranh 18-03-2025 11 0   Download

This article analyzes the structure of Vietnam’s electricity market, and its relationships, how members interact with each other, proposing policies for the renewable energy market in Vietnam and by Ecosystem Pie Model (EPM).

9p viaburame 14-03-2025 1 0   Download

In this study, the researcher focuses on exploring the impact of the European Union–Vietnam Free Trade Agreement and the European Green Deal on Vietnamese exports. This article used qualitative methods, including collecting and analyzing secondary data. The objective is to understand the requirements and standards set by the European market and the advantages that the free trade agreement impacts on the quality and competitiveness of Vietnamese export products.

16p viengfa 28-10-2024 3 0   Download

In Vietnam, digital transformation has been considered as the leading strategy of commercial banks, especially in terms of credit risks. Therefore, they must identify how their digital transformation affects their credit risks to maintain effective operation and steady growth in a complex and changing market environment.

12p viormkorn 27-09-2024 6 3   Download

Freshwater aquaculture has played key roles in the livelihood development of farm households in the Red River Delta through freshwater fish ponds, rice-and-fish, and marine cage culture. This study aimed to analyze the marketing channels of freshwater aquaculture fish in Hai Duong province.

15p vibecca 01-10-2024 6 2   Download

The high demand for Davao pomelo and its suitability to the local climate in the Philippines have given rise to expansion potentials and provided possibilities in curbing poverty levels in the agricultural sector of the region. In order to design intervention projects and policies, the present study investigated the pomelo industry in Northern Mindanao covering specifically the product flow and challenges in the industry.

10p vibecca 01-10-2024 3 2   Download

Liquidity risk, which tends to compound other risks such as credit and market risks, has become one of the principal risks in banks. Thus, this study examined the determinants of liquidity risk measured by the loan deposit ratio (LDR).

9p vibecca 01-10-2024 3 2   Download