Tourism industry performance

This study examined the relationship between corporate social responsibility (CSR), reputation, and corporate performance in the hospitality sector. Based on the Triple-bottom line theory, the CSR of hotel businesses focuses on three important aspects: economic, social, and environmental.

8p visarada 28-04-2025 1 1   Download

The studies on customer loyalty presented different views and definitions of customer loyalty from different fields such as tourism; online shopping; homestay service or convenient shops system at the same time, these studies also show factors affecting loyalty such as service quality; satisfaction; tourist experience; switching costs,… However, most studies have not mentioned customer loyalty in the business performance of enterprises.

29p guitaracoustic09 14-01-2022 31 3   Download

The primary objective of this study is to examine the role of supply chain marketing planning capabilities and supply chain marketing implementation capabilities to boost tourism industry performance.

12p tocectocec 24-05-2020 29 3   Download